Channel Manager / Product Marketing Specialist
About Us
Aero Healthcare Australia is a fast-growing global company focused on delivering high-quality first aid and wound care products to both the workplace and consumer sectors. We are seeking a highly experienced Channel Manager / Product Marketing Specialist to lead our channel management efforts with a strong focus on Amazon sales and product marketing. The perfect candidate must have an eye for detail, experience and willingness to work with large data sheets, experience in managing and optimising product listings alongside excellent written communication skills.
This position offers a unique tree-change opportunity to be based in our state-of-the-art innovation and dispatch facility, with the opportunity for global career growth.
Aero Healthcare is on the mission to make healthcare better, drive down preventable deaths and to improve patient outcomes. By joining our team you’ll be playing a critical role in bringing innovative solutions to the market.
Key Responsibilities:
Amazon Channel Management:
- Lead the development and execution of our Amazon channel strategy to drive product visibility, sales, and profitability.
- Grow our global relationship with Amazon account managers.
- Manage the day-to-day operations of our Amazon account, including listings, advertising campaigns, inventory management, and performance analytics.
- Optimize product listings with effective SEO, A+ content, and enhanced brand content to improve discoverability and conversion rates.
- Build and implement promotional strategies, including Lightning Deals, Coupons, and Amazon Advertising (Sponsored Products, Sponsored Brands, and DSP).
- Analyze and report on sales performance, adjusting strategies based on data insights, competitive analysis, and industry trends.
- Collaborate with Amazon Vendor or Seller Support to resolve issues and ensure compliance with Amazon’s policies and best practices.
Channel Management Beyond Amazon:
- Develop and manage relationships with other e-commerce channels, retail partners, and distributors to maximize reach and revenue.
- Implement co-marketing initiatives with key partners to increase product visibility and drive sales.
- Oversee the partner onboarding process, ensuring all partners are fully equipped with the necessary tools, product knowledge, and marketing materials.
- Monitor channel performance, providing reports and insights to guide decisions and improve channel efficiency.
Product Marketing:
- Work alongside product development and the wider marketing team to fully understand and define product features and unique selling points, creating clear and compelling marketing messages.
- Develop go-to-market strategies for new product launches, ensuring optimal placement on Amazon and other sales channels.
- Working with the wider marketing and graphic design department, create and manage product marketing assets, including product descriptions, images, and videos for use across all channels.
- Conduct competitive analysis to understand market positioning and pricing strategies, making recommendations for optimisation.
- Work in the PIM, Amazon Vendor Portal and Excel to optimise product information for product listings.
- Perform keyword research and write product marketing collateral, titles and USPs to optimise both digital shelf velocity and SEO
Qualifications:
- Bachelor’s degree in Marketing, Business, or a related field.
- 3+ years of experience managing Amazon Vendor or Seller Central accounts and related e-commerce platforms.
- In-depth knowledge of Amazon’s algorithms, advertising platforms, and best practices for maximizing sales and visibility.
- Proven track record of driving growth and profitability on Amazon and other e-commerce channels.
- Strong project management skills with the ability to execute multiple initiatives across teams.
- Experience with Amazon and SEO tools (e.g., aHrefs, SEM Rush, AdWords, Helium 10, Jungle Scout, or similar) for SEO, product research, and analytics.
- Proficiency in CRM and marketing automation tools (preferably Salesforce).
- Strong analytical skills with the ability to interpret data, generate insights, and drive strategic decisions.
Preferred Qualifications:
- Experience with other marketplaces like eBay, WooCommerce, Walmart, or Shopify is a plus.
- Experience in wholesale, manufacturing and distribution is a plus.
What We Offer:
- Competitive salary and benefits package at a global company.
- $10,000 relocation bonus available. 50% upfront and 50% after 24 months successful placement.
- Tree-change opportunity in a thriving regional community renowned for its waterfalls, national parks, café culture, and extensive schooling options. Located roughly a 2-hour drive from the coast and approximately 1-hour flight from either Sydney or Brisbane.
- Opportunities for career growth and professional development.
- A collaborative and innovative work environment.
- Working with one of the sector’s fastest-growing companies (averaging 33% YOY growth)
- From 2025, working out of our new state-of-the-art office facility with access to all the available facilities including a GYM, Coffee Machines, etc.
- Opportunity to grow into a global role.
To Apply Click Here